STRATEGIC COMMUNICATIONS / REPUTATION MANAGEMENT / STRATEGIC DEVELOPMENT

Communication
that achieves goals.

We help companies and their leaders clearly position the value they create, build reputation and achieve business goals.

STRATEGYWe clearly define the goal, position and communication direction.
REPUTATIONWe build reputation that creates trust and increases business value.
IMPACTWe connect the right messages with the right people and the right channels.
RESULTSWe direct communication towards concrete business goals.
ABOUT US

We understand media.
We understand business.
We know how to connect the two.

Ardento is a company dedicated to strategic communications. We help companies and their leaders clearly define their position, protect and increase the value of their reputation, and achieve communication and business goals.

Our approach combines communication strategy, media relations, reputation management, branding and business context. We do not start by asking “what shall we publish?”, but by asking “what do we want to achieve?”.

Ardento is led by Plamenko Cvitić, a communications professional with 30 years of experience in journalism and media and 20 years of experience in strategic communications, including experience as editor-in-chief of a business daily.

30+years of media experience
20+years of strategic communications
MEDIA + BUSINESStwo perspectives, one approach
SERVICES

From goal to results.

01

Strategic communications

We clearly define the goal, position, key messages and communication direction.

02

Reputation management

We build reputation that creates trust and increases business value.

03

Branding and positioning

We identify what makes a company relevant and turn it into a clear position and story.

04

Strategic development

We advise management teams, companies and project leaders on direction and priorities.

HOW WE THINK

We understand communication from both sides.

“Good communication begins long before the first press release. It begins with understanding the goal, the context and the people we are addressing.”Plamenko Cvitić / Ardento
TRUST

We work in the shadows.
The client takes the credit.

We do not publish client lists or project portfolios. We respect discretion and the trust on which our work is based.

We discuss specific experiences, challenges and results directly with potential clients — in confidence.

LET'S TALK

You have a goal.
Let's define the path to it.

If you are looking for a communications partner who understands both business and media, let's talk about what you want to achieve.